According to in-store data from Grips Intelligence covering January 1, 2026 through July 31, 2026 across Lowe's, Amazon, and Menards, Toughbuilt — a brand of ToughBuilt Industries, Inc. (OTC Markets: TBLT) — generated the majority of its tracked revenue at a single retailer. Lowe's accounted for 62.6% of year-to-date revenue, with Amazon contributing 32.1% and Menards a marginal 4.7%, underscoring a heavily concentrated distribution footprint. Revenue declined 25.0% over the tracked timeseries period of May through July 2026, including a 3.1% month-over-month dip in the most recent month. Pricing moved in the same direction, with the average selling price falling 23.5% across the period to $51.77, against a year-to-date average of $52.96. The parallel contraction in both revenue and average price suggests discounting has yet to offset softening sell-through.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 23% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Toughbuilt on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Toughbuilt.
BY REVENUE
Toughbuilt sells 58% online and 42% offline. Online runs through 2 channels; offline through 2. Online share has moved from 42% in Mar to 50% in Jul.
Online
58%
42%
Offline
Online channels
58%
Offline channels
42%
BY REVIEW COUNT
Across 333K ratings on 3 channels, Toughbuilt averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 333K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$279.00
Price
$190K
Revenue
$152.98
Price
$90K
Revenue
$219.00
Price
$76K
Revenue
$189.00
Price
$60K
Revenue
$199.00
Price
$59K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis