GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to May 2026 across Menards and Home Depot, Test-Tite maintains a strong retail presence with a notable concentration at Menards, which commands 71.1% of the brand's revenue share compared to Home Depot's 28.9%. The brand's average product price sits at $11.88, reflecting a 9.6% increase in average pricing over the tracked period. However, Test-Tite has experienced a 23.0% decline in overall revenue during the most recent months, signaling potential headwinds in consumer demand or shifting competitive dynamics. Despite the revenue softening, the brand's pricing power remains evident with a steady upward trend in average price, suggesting the brand is holding value positioning even amid lower sales volume. These dynamics make Test-Tite an interesting case study in balancing price strategy with volume performance in the home improvement retail channel.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 23% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Test-Tite on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Test-Tite.
BY REVENUE
Test-Tite sells 29% online and 71% offline. Online runs through 1 retailer; offline through 1.
Online
29%
71%
Offline
Online channels
29%
Offline channels
71%