According to Grips Intelligence in-store data tracked across Amazon, Best Buy, homedepot.com and lowes.com from January 1 to September 30, 2026, TCL — operated by TCL Electronics Holdings Limited (HKG: 1070) — commands an average product price of $448.03. Amazon is the brand's dominant channel at 53.2% of year-to-date revenue, followed by Best Buy at 30.5%, meaning just two retailers account for roughly 84% of tracked sales. Home Depot and Lowe's round out the mix with 10.2% and 5.1% shares respectively, giving TCL a secondary footprint beyond its two largest partners. Revenue momentum has softened, falling 21.2% across the tracked period and declining a further 7.3% month-over-month in the most recent reading. Pricing, however, has moved the other way, with the average selling price rising 3.6% over the period to $439.22 in the latest month, up 1.6% versus the prior month.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 21% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for TCL on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for TCL.
BY REVENUE
TCL sells 68% online and 32% offline. Online runs through 3 channels; offline through 3. Online share has moved from 62% in May to 77% in Sep.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 436K ratings on 4 channels, TCL averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 436K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$648.69
Price
$1.65M
Revenue
$658.57
Price
$1.64M
Revenue
$614.86
Price
$1.32M
Revenue
$609.70
Price
$931K
Revenue
$607.04
Price
$901K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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