GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, TCL generated an average product price of $494.43 across major U.S. retailers including Amazon, Best Buy, Home Depot, and Lowe's during Q1 2026 (January–March 2026). Amazon dominated TCL's revenue distribution, accounting for a commanding 65.1% share, followed by Best Buy at 30.5%, while Home Depot and Lowe's combined for just 4.3%. Notably, TCL experienced a significant revenue decline of 37.3% over the tracked period, signaling potential headwinds for the brand in early 2026. Despite the revenue drop, TCL's average price remained relatively stable, edging up 0.5% overall during the quarter. These trends suggest that while TCL is maintaining its pricing strategy, the brand faces challenges in sustaining sales volume across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 37% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for TCL on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for TCL.
BY REVENUE
$598.11
Price
$878K
Revenue
$821.70
Price
$434K
Revenue
$657.05
Price
$415K
Revenue
