According to in-store data from Grips Intelligence, Super Lube generated the majority of its revenue through Amazon, which accounted for 68.3% of total revenue share between January and April 2026, followed by acehardware.com at 26.7%, homedepot.com at 3.2%, and menards.com at 1.3%. The brand experienced strong momentum during this period, with overall revenue growing 40.1% across tracked retailers. Super Lube maintained an average product price of $13.83, though its premium offerings at Home Depot ranged significantly higher, with its top-priced product listed at $120.98. Despite a slight 3.1% month-over-month dip in average pricing, the brand's overall average price still increased 1.1% over the tracked period, suggesting a stable pricing strategy amid rising demand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 40% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Super Lube on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Super Lube.
BY REVENUE
$69.49
Price
$1.81K
Revenue
$39.79
Price
$1.47K
Revenue
$68.49
Price
$1.37K
Revenue