Super Impulse

Super Impulse Market Overview

According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Office Depot, Ace Hardware and Lowe's, Super Impulse's revenue declined 17.5% over the tracked period, with the most recent month down 10.5% versus the prior month, even as its average product price climbed 12.2% to reach $9.83. Office Depot dominates the brand's in-store distribution, accounting for 89.0% of year-to-date revenue share, followed distantly by acehardware.com at 9.3% and lowes.com at just 1.6%. The overall average product price across channels sat at $9.02, though Ace Hardware listings skewed higher at a consistent $9.99. This divergence—rising prices amid falling revenue—suggests softening unit demand that warrants monitoring in upcoming quarters.