GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence, Steel Grip generated 11.9% revenue growth across in-store channels tracked from January 1 to June 30, 2026, though momentum cooled with a 6.9% month-over-month decline in the most recent period. The brand's presence is heavily concentrated at Ace Hardware, which commanded a dominant 91.9% revenue share, while Lowe's accounted for the remaining 8.1%. Pricing softened over the period, with the average product price slipping to $9.85 and declining 1.8% overall. This narrow retail footprint underscores Steel Grip's reliance on a single dominant partner within the tracked hardware landscape.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Steel Grip on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Steel Grip.
BY REVENUE
Steel Grip sells 8% online and 92% offline. Online runs through 1 channel; offline through 1. Online share has moved from 2% in Feb to 15% in Jun.
Online
8%
92%
Offline
Online channels
8%
Offline channels
92%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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