GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Ace Hardware, Amazon, and Home Depot, NEBO holds an average product price of $38.94. Ace Hardware dominates as NEBO's leading retail channel, commanding 62.4% of total revenue share, followed by Amazon at 35.6% and Home Depot at a modest 2.0%. The brand has faced notable headwinds in recent months, with overall revenue declining 30.9% over the tracked period. Average pricing has also trended downward, dropping 5.1% overall, suggesting increased promotional activity or a shift toward lower-priced product mix. Despite these challenges, NEBO maintains a diversified retail presence with products ranging from sub-$20 entry-level items to premium offerings priced above $150.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 31% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for NEBO on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for NEBO.
BY REVENUE
NEBO sells 38% online and 62% offline. Online runs through 2 retailers; offline through 1. Online share has moved from 44% in Jan to 36% in May.
Online
38%
62%
Offline
Online channels
38%
Offline channels
62%
BY REVIEW COUNT
Across 219K ratings on 3 retailers, NEBO averages 4.4★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.4
/ 5
From 219K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
