St. Paul

St. Paul Market Overview

St. Paul, a brand operating under privately held St. Paul Brands, Inc., posted solid momentum in offline retail between January 1 and August 31, 2026, according to in-store data from Grips Intelligence tracking menards.com and homedepot.com. Menards accounts for an overwhelming 98.9% of the brand's year-to-date revenue, leaving Home Depot with just 1.1% and underscoring a highly concentrated retail footprint. Revenue climbed 13.2% across the tracked period, including an 11.7% month-over-month gain in the most recent month measured. Pricing has moved upward in tandem, with the average product price rising 11.0% overall to $136.86 in the latest month, well above the $126.03 period average. Together, these figures suggest St. Paul is growing through higher price realization rather than channel diversification.