Snow Joe

Snow Joe Market Overview

According to Grips Intelligence in-store data, Snow Joe's offline performance from January 1 to June 30, 2026 (tracked across Amazon and lowes.com channels) shows revenue concentration overwhelmingly on a single platform, with Amazon accounting for 98.3% of revenue share versus just 1.1% for lowes.com. Grips Intelligence data indicates the brand carried an average product price of $73.00 across the reporting period. During the April 1 to June 30 timeseries window, revenue contracted sharply, falling 91.4% versus the prior month and declining 97.5% overall—a seasonal drop-off consistent with a winter-weighted category. Over the same stretch, the average selling price also softened to $48.98, down 36.6% month-over-month and 41.0% overall, per Grips Intelligence. Together, these datapoints point to a business heavily reliant on the Amazon channel and subject to steep post-winter declines in both volume and pricing.