GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across retailers including Menards, Lowe's, Home Depot, and Amazon, Smart Design shows a highly concentrated retail footprint with Menards commanding a dominant 92.0% share of the brand's total revenue. Lowe's and Home Depot account for a combined 6.8% of revenue, while Amazon represents just 1.2%, indicating the brand's strength in brick-and-mortar home improvement channels. The brand's average product price sits at $8.39, though pricing varies significantly by retailer, with Home Depot listings reaching up to $73.99 for premium organizer products. Despite a 4.5% increase in average price over the tracked period, Smart Design experienced a notable 26.0% decline in overall revenue, suggesting potential volume softness even as prices trended upward. This price-volume dynamic makes Smart Design an interesting case study in the home organization and storage category across major U.S. retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 26% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Smart Design on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Smart Design.
BY REVENUE
Smart Design sells 8% online and 92% offline. Online runs through 3 retailers; offline through 1.
Online
8%
92%
Offline
Online channels
8%
Offline channels
92%
BY REVIEW COUNT
Across 81K ratings on 4 retailers, Smart Design averages 4.3★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.3
/ 5
From 81K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
