GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Ace Hardware, Lowe's, Menards, Home Depot, and Newegg, Simple Green generated 12.4% revenue growth over the January 1–June 30, 2026 period, with an average product price of $15.52. Amazon dominated the retailer mix, capturing 59.4% of revenue share and dwarfing the next-largest channels, acehardware.com at 12.9% and lowes.com at 12.0%. Over the April–June quarter, the average selling price climbed to $16.18, a 3.2% month-over-month increase and up 2.5% across the tracked window. On Home Depot, higher-priced multipacks led the assortment, including a 67.6 oz. Concentrated All-Purpose Cleaner 6-Pack at a $54.77 average price. These trends point to steady momentum, premiumizing price points, and heavy channel concentration in a single dominant retailer.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Simple Green on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Simple Green.
BY REVENUE
Simple Green sells 71% online and 29% offline. Online runs through 4 channels; offline through 3.
Online
71%
29%
Offline
Online channels
71%
Offline channels
29%
BY REVIEW COUNT
Across 854K ratings on 6 channels, Simple Green averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 854K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
