Simple Green

Simple Green Market Overview

According to Grips Intelligence in-store data covering January 1 through August 31, 2026 across Amazon, lowes.com, acehardware.com, menards.com, homedepot.com and Newegg, Simple Green's revenue is up a modest 1.3% over the tracked period. Amazon dominates the brand's distribution mix with 59.9% of year-to-date revenue, leaving the remaining 40% spread thinly across five other retailers. Home improvement banners collectively account for roughly 37% of sales, led by lowes.com at 12.7% and acehardware.com at 11.6%, while homedepot.com trails at just 4.4%. Pricing has softened notably, with the average selling price falling 6.8% over the period to settle near $15.07, below the $15.35 year-to-date average. Momentum cooled into the most recent month, as revenue slipped 6.0% sequentially alongside a further 0.8% dip in average price — a signal that discounting has yet to translate into volume gains.