GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracking Amazon, Best Buy, and Newegg from January 1 to June 30, 2026, Seagate (NASDAQ: STX) saw overall revenue drop 8.6% across the period even as its average product price climbed a notable 40.7% to $180.87. Amazon dominated Seagate's channel mix with a 45.6% revenue share, followed by Best Buy at 34.5% and Newegg at 20.0%. The most recent month brought a rebound, with revenue growing 32.8% month-over-month and average price rising 9.9% to $233.86. On Newegg, higher-capacity models command a steep premium, led by the Seagate IronWolf Pro 32TB internal hard drive at a $1,140.17 average price. Together, these Grips Intelligence datapoints point to a clear premiumization trend even amid softer year-to-date topline performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 41% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Seagate on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Seagate.
BY REVENUE
Seagate sells 67% online and 33% offline. Online runs through 2 channels; offline through 1. Online share has moved from 42% in Feb to 72% in Jun.
Online
67%
33%
Offline
Online channels
67%
Offline channels
33%
BY REVIEW COUNT
Across 592K ratings on 3 channels, Seagate averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 592K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$273.04
Price
$92K
Revenue
$529.67
Price
$67K
Revenue
$563.21
Price
$66K
Revenue
$149.99
Price
$49K
Revenue
$1,140.17
Price
$44K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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