GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through August 31, 2026 across acehardware.com, Amazon, homedepot.com and Newegg shows Rolatape operating with an unusually concentrated retail footprint. Acehardware.com alone accounts for 88.2% of year-to-date revenue, leaving Amazon (6.9%), homedepot.com (3.5%) and Newegg (1.5%) as comparatively minor contributors. Momentum has been positive in the most recent months, with revenue up 25.1% month over month and 11.8% higher across the tracked trend period, according to Grips Intelligence. Pricing has held steady at an average of $63.14, edging up 1.9% overall even as the latest month's $63.91 average slipped 0.4% sequentially. That combination of rising volume and stable pricing suggests demand growth rather than discount-driven lift, though the heavy single-retailer dependence remains the key structural risk.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Rolatape on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rolatape.
BY REVENUE
Rolatape sells 12% online and 88% offline. Online runs through 3 channels; offline through 1.
Online
12%
88%
Offline
Online channels
12%
Offline channels
88%
BY REVIEW COUNT
Across 2.77K ratings on 4 channels, Rolatape averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 2.77K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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