GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Menards, and Lowes, Reynolds demonstrates an overwhelmingly dominant presence on Amazon, which accounts for 95.7% of the brand's total revenue share. The brand's average product price sits at $8.32, though this figure has seen a modest decline of 2.2% over the tracked period. Revenue has also experienced a downward trend, dropping 9.7% during the observed timeframe, suggesting potential seasonal softening or shifting consumer demand. Despite this dip, Reynolds maintains a minimal but notable footprint on home improvement retailers Menards (2.0%) and Lowes (1.5%), indicating a highly concentrated distribution strategy. These insights highlight both the brand's heavy reliance on a single retail channel and emerging pricing pressures worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 10% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Reynolds on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Reynolds.
BY REVIEW COUNT
Across 3M ratings on 3 retailers, Reynolds averages 4.8★. Most reviews sit on products in the 4.8–5.0★ range.
BRAND AVERAGE
4.8
/ 5
From 3M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
