GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Amazon and Newegg, Redragon carries an average product price of $36.63. Channel concentration is extreme, with Amazon accounting for 98.6% of year-to-date revenue and Newegg contributing just 1.4%. Over the June–August timeseries window, revenue expanded 13.3%, though the most recent month slipped 2.3% against the prior month. Average price moved in the opposite direction, easing 4.0% across the same period to $35.16, including a 1.7% month-over-month decline. That combination of rising revenue against softening pricing suggests volume-led growth rather than margin expansion, leaving Newegg as a largely untapped diversification lever.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 13% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Redragon on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Redragon.
BY REVIEW COUNT
Across 2.67M ratings on 2 channels, Redragon averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.67M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
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