GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Lowe's and The Home Depot from January 1 to September 30, 2026, Prier Products — part of the privately held GWBD Operations portfolio — maintained an average product price of $43.42. Distribution is heavily concentrated, with Lowe's accounting for 97.2% of year-to-date revenue and The Home Depot contributing the remaining 2.8%. Momentum has been strong in the most recent quarter, with revenue up 31.8% month over month and 60.5% overall across the July–September window. Pricing has climbed in tandem, reaching an average of $58.39 in the latest month, a 22.1% monthly increase and a 62.3% rise over the period. The combination of a single dominant retail partner and sharply rising realized prices suggests the brand's near-term growth is tied closely to both shelf position at Lowe's and continued premium mix.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 61% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 62% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Prier Products on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Prier Products.
BY REVENUE
Prier Products sells 37% online and 63% offline. Online runs through 2 channels; offline through 1. Online share has moved from 25% in May to 64% in Sep.
Online
37%
63%
Offline
Online channels
37%
Offline channels
63%
BY REVIEW COUNT
Across 9.4K ratings on 2 channels, Prier Products averages 4.1★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.1
/ 5
From 9.4K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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