GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Lowe's, Menards, and Home Depot, Peanuts—now majority-owned by Sony Group (NYSE: SONY) following its late-2025 acquisition—saw revenue decline 18.4% over the period, with the most recent month down 2.9% versus the prior month. Amazon dominated the brand's in-store footprint with a commanding 90.0% revenue share, while Lowe's, Menards, and Home Depot accounted for the remaining 5.9%, 2.7%, and 1.2%, respectively. Even as revenue softened, the average product price rose 3.4% across the tracked window to $22.34, signaling continued pricing resilience. During the April 1 to June 30, 2026 timeseries period, the average price ticked up 1.4% month-over-month to $22.44. This divergence between falling revenue and rising prices suggests the sales decline was volume-driven rather than a result of discounting.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 18% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Peanuts on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Peanuts.
BY REVENUE
Peanuts sells 91% online and 9% offline. Online runs through 2 channels; offline through 3.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 182K ratings on 4 channels, Peanuts averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 182K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$28.62
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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