GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Dart generated an average product price of $50.31 across three major retailers tracked between January and April 2026. Amazon led Dart's revenue share at 46.8%, followed closely by Lowes.com at 42.7%, while HomeDepot.com accounted for a smaller 9.2% share. Notably, the brand experienced a 17.3% month-over-month revenue decline in the most recent period, contributing to an overall 13.3% revenue drop across the tracked timeframe. Average pricing also trended downward, decreasing 4.8% overall, suggesting potential promotional activity or shifting product mix. This competitive distribution split between Amazon and Lowes.com highlights Dart's strong dual-channel presence in the home improvement and general e-commerce space.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 15% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Dart on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Dart.
BY REVIEW COUNT
Across 102K ratings on 4 retailers, Dart averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 102K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
