GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data spanning January 1 to June 30, 2026 across Amazon, Home Depot, and Lowe's, Oster—owned by Newell Brands (NASDAQ: NWL)—saw overall revenue grow 2.9% during the period. Amazon dominated Oster's channel mix, capturing 88.0% of revenue share, far ahead of homedepot.com at 6.0% and lowes.com at 5.4%. The brand's average product price climbed to $45.83, with the most recent monthly figure reaching $50.44—a 14.1% month-over-month increase and a 12.4% rise overall. Revenue momentum also accelerated toward the end of the quarter, growing 10.8% versus the prior month. These trends, tracked between April and June 2026, point to Oster leaning on premium pricing and Amazon concentration as key drivers of its performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Oster on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Oster.
BY REVIEW COUNT
Across 1.86M ratings on 3 channels, Oster averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 1.86M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$71.36
Price
$34K
Revenue
$105.65
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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