GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, homedepot.com and lowes.com from January 1 to August 31, 2026, Crock-Pot — a brand under Newell Brands (NASDAQ: NWL) — carries an average product price of $59.52. Amazon dominates the brand's channel mix at 84.5% of year-to-date revenue, with homedepot.com contributing 12.6% and lowes.com a comparatively minor 2.8%. Revenue has grown 9.4% over the tracked period, though the most recent month registered a 7.8% decline against the prior month. Pricing has been broadly stable, up 1.2% overall, even as the latest monthly average slipped 3.5% to $58.80. The combination of steady pricing and heavy single-channel concentration suggests Crock-Pot's near-term growth trajectory remains closely tied to Amazon performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Crock-Pot on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Crock-Pot.
BY REVIEW COUNT
Across 3.21M ratings on 3 channels, Crock-Pot averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 3.21M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$94.73
Price
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Revenue
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$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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