According to in-store data from Grips Intelligence, OdoBan generated the majority of its revenue through Amazon, which accounted for 85.2% of total revenue share between January and March 2026, followed by acehardware.com at 9.0% and homedepot.com at 5.1%. The brand's average product price during this period stood at $16.59, reflecting a 9.1% overall increase in average pricing. OdoBan also demonstrated strong momentum with revenue growing 10.9% over the tracked quarter across these three retailers. Notably, pricing on Home Depot skewed significantly higher, with multi-pack bundles reaching up to $58.08, compared to Amazon's top-selling single-gallon concentrate priced at just $9.98. This pricing disparity across channels suggests OdoBan employs a differentiated retail strategy that balances volume-driven sales on Amazon with higher-value bundle offerings on home improvement platforms.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 11% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for OdoBan on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for OdoBan.
BY REVENUE
$9.98
Price
$294K
Revenue
$30.71
Price
$164K
Revenue
$26.99
Price
$155K
Revenue
$28.83
Price
$152K
Revenue
$18.96
Price
$96K
Revenue