GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Home Depot, Menards, Amazon, Ace Hardware and Lowe's from January 1 to August 31, 2026 shows Nuvue operating at an average product price of $27.97. Distribution is heavily concentrated, with homedepot.com accounting for 53.9% of year-to-date revenue and menards.com adding another 30.4%, meaning just two retailers drive roughly 84% of sales. Amazon contributes a comparatively modest 8.4%, while acehardware.com (5.6%) and lowes.com (1.7%) round out the remaining share. Momentum has been mixed over the summer window: revenue jumped 48.3% month over month in the latest period but remains down 19.5% across the three-month trend. Pricing has softened in parallel, with the average price falling 16.6% to $23.83 in the most recent month and 21.4% overall, suggesting promotional activity or mix shift toward lower-priced items.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 19% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 21% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Nuvue on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Nuvue.
BY REVENUE
Nuvue sells 63% online and 37% offline. Online runs through 3 channels; offline through 3.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 951 ratings on 5 channels, Nuvue averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 951 ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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