Ninja

Ninja Market Overview

According to Grips Intelligence data covering January–February 2026 across tracked retailers including Amazon and Best Buy, Ninja posted an average product price of $170.88 while experiencing a notable revenue decline of 52.5% over the observed trend period. Amazon dominates Ninja's online retail footprint, commanding a striking 97.1% share of the brand's total revenue, with Best Buy trailing at just 2.1%. The brand's average selling price also trended downward, falling 5.7% over the period, suggesting increased promotional activity or a shift in product mix toward lower-priced items. Ninja's premium espresso and ice cream maker lines, with prices reaching up to $749.95, represent its highest-ticket offerings across both Amazon and Best Buy, indicating the brand's push into higher-end consumer segments.