Hamilton Beach

Hamilton Beach Market Overview

According to Grips Intelligence data covering January–February 2026 across Amazon and Home Depot, Hamilton Beach generated the vast majority of its online revenue through Amazon, which accounted for a dominant 90.7% revenue share compared to just 7.7% for homedepot.com. The brand's average product price during this period stood at $58.87, though its average price trended upward with a 7.8% overall increase across the trailing three-month window. Despite the rising prices, Hamilton Beach experienced a significant revenue decline of 41.6% over the same trailing period, suggesting that higher price points may be impacting purchase volume. On Amazon, the brand's top-selling products were led by the FlexBrew Trio 2-Way Coffee Maker at $119.95 and the 2-Way Brewer Coffee Maker at $88.95, while Home Depot featured higher-ticket appliances such as refrigerators and freezers exceeding $800. This divergence in product mix across retailers highlights Hamilton Beach's dual-channel strategy, balancing accessible small appliances on Amazon with larger-format offerings on Home Depot.