Home/Insights/Brands/Naturae DecorProduct Intelligence - 2026 YTD USA

Naturae Decor

50K+

Products Sold, Jan to Sep 2026

350+

# Offline Stores

$54.47

Avg. Price

4.6

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Naturae Decor Market Overview

Grips Intelligence in-store data tracked Naturae Decor across Lowe's and Home Depot from January 1 to September 30, 2026, showing a brand heavily concentrated in a single retail partner. Lowe's accounted for 83.4% of year-to-date revenue, leaving Home Depot with just 16.6% and underscoring meaningful channel dependency risk. The average product price across the tracked period stood at $53.79, with the most recent month measured at $54.18, a 0.6% dip versus the prior month and a 1.3% decline overall. Revenue momentum has been the bigger concern, falling 19.8% month-over-month and 20.1% across the Q3 window from July through September 2026. Taken together, the Grips Intelligence figures point to stable pricing but softening in-store sell-through that will likely hinge on broadening distribution beyond the dominant Lowe's channel.

Revenue Share by Channel
Data covers Lowe's, Home Depot

Naturae Decor's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 20% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Naturae Decor's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.

Average price

Absolute values in $

Start benchmarking for free

Naturae Decor's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for Naturae Decor on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

Naturae Decor's channels

REVENUE SHARE

Revenue distribution across tracked channels for Naturae Decor.

Channels by revenue share

Distribution in %

Naturae Decor's online vs offline revenue split

BY REVENUE

Naturae Decor sells 23% online and 77% offline. Online runs through 2 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

23%

77%

Offline

Online channels

23%

HomeDepot.com
Lowes.com

Offline channels

77%

Lowe's stores

Naturae Decor's customer ratings

BY REVIEW COUNT

Across 24K ratings on 2 channels, Naturae Decor averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 24K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Naturae Decor

BY REVENUE

Home Depot
Home Depot
#1Expandable Pvc Trellis Hedges 36 in. X 72 in. Gardenia Artificial Leaf

$63.45

Price

$167K

Revenue

#2Artificial 47 in. Black Grass Plant

$43.68

Price

$23K

Revenue

#3Artificial 35 in. Fiddle Leaf Indoor and Outdoor Plants

$44.80

Price

$13K

Revenue

#4Expandable Pvc Trellis Hedges 36 in. X 72 in. Gardenia Artificial Leaf 6 Pieces

$330.32

Price

$10K

Revenue

#519 in. Green Artificial Boxwood 20 in. x 20 in. Foliage Panel 12-Pieces

$158.15

Price

$8.2K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved