GRIPS CUSTOMERS & RESEARCH PARTNERS
National Tree Company, a brand of privately held National Christmas Products, Inc., posted a 64.2% revenue increase across the January 1 to September 30, 2026 period tracked by Grips Intelligence, with in-store data covering Lowe's, Amazon and Home Depot. Lowe's accounts for the majority of that performance at 52.2% of year-to-date revenue, ahead of Amazon at 29.9% and Home Depot at 17.9%. Momentum accelerated sharply in the most recent month, where revenue climbed 55.5% versus the prior month heading into peak season. Pricing has moved up alongside volume, with the average price rising 28.5% over the period to $154.48, against a blended average of $146.70. The combination of rising prices and steep revenue growth suggests the brand is capturing seasonal demand without discounting to do so.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 64% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 28% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for National Tree Company on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for National Tree Company.
BY REVIEW COUNT
Across 415K ratings on 3 channels, National Tree Company averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 415K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$127.68
Price
$64K
Revenue
$62.82
Price
$22K
Revenue
$63.09
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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