Multy Home

Multy Home Market Overview

Grips Intelligence in-store data covering January 1 to August 31, 2026 across Menards and Lowe's shows Multy Home, in which Quebec-based private equity firm Novacap holds a controlling interest, splitting its retail footprint narrowly between the two chains, with menards.com accounting for 54.1% of year-to-date revenue and lowes.com the remaining 45.9%. The brand's average product price across the tracked period sits at $17.83, though assortment spans a wide band from roughly $3 entrance mats to $62 planters. Momentum has weakened sharply through the summer, with revenue down 61.5% month-over-month and 72.6% overall across the June–August timeseries window. Average selling price followed a similar path, falling 52.1% month-over-month to $10.93 and 45.8% across the period, suggesting a mix shift toward lower-priced entry items rather than premium SKUs. Together, the Grips Intelligence figures point to a highly concentrated two-retailer distribution model where seasonality and price mix are driving outsized swings in performance.