GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked Roberts from January 1 to September 30, 2026 across four retail channels: Home Depot, Amazon, Menards and Ace Hardware. Home Depot dominates the brand's footprint with 52.1% of year-to-date revenue, followed by Amazon at 25.7% and Menards at 20.0%, while Ace Hardware contributes a marginal 1.9%. Roberts, operated under Ireland's privately held Glen Dimplex Group, carries an average product price of $33.57, though pricing has edged down 0.5% over the tracked period. Momentum turned positive in the July–September window, with revenue up 11.3% overall and a 6.8% month-over-month gain in the most recent period. The assortment spans a wide price spectrum, from sub-$10 items on Amazon to bulk SKUs priced near $249 at Home Depot, suggesting channel-specific positioning rather than a uniform pricing strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Roberts on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Roberts.
BY REVENUE
Roberts sells 79% online and 21% offline. Online runs through 2 channels; offline through 2.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 538K ratings on 4 channels, Roberts averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 538K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$93.34
Price
$153K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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