GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon, Lowes.com, Menards.com, HomeDepot.com, and AceHardware.com, Melnor demonstrated remarkable revenue growth of 627.8% over the tracked period, signaling a strong seasonal surge in demand. Amazon leads as the dominant sales channel with a 38.8% revenue share, followed closely by Lowes.com at 28.9% and Menards.com at 27.6%, while HomeDepot.com and AceHardware.com together account for less than 5%. The brand maintains an accessible average product price of $19.85 across all retailers. Despite the explosive revenue growth, Melnor's average price decreased 8.5% over the period, suggesting that volume-driven momentum and competitive pricing strategies are fueling the brand's expansion. This combination of aggressive growth and broad multi-retailer distribution positions Melnor as a brand gaining significant market traction heading into the peak season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 630% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 9% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Melnor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Melnor.
BY REVENUE
Melnor sells 46% online and 54% offline. Online runs through 3 retailers; offline through 3. Online share has moved from 10% in Dec to 44% in Apr.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 848K ratings on 5 retailers, Melnor averages 4.3★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.3
/ 5
From 848K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
