GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Max Pro generated nearly half of its revenue through menards.com (49.0%) between January and May 2026, followed by Amazon at 31.5% and lowes.com at 17.8%, while homedepot.com accounted for just 1.7%. The brand's average product price during this period stood at $12.18, reflecting a 13.4% overall decrease in average pricing over the tracked timeframe. Notably, Max Pro experienced a significant 31.1% decline in revenue, signaling potential challenges in demand or distribution. Average pricing also saw a sharp month-over-month drop of 22.2%, suggesting increased discounting or a shift toward lower-priced SKUs. These insights, sourced from Grips Intelligence across four major retailers, point to a brand navigating a period of notable pricing and revenue pressure heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 31% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Max Pro on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Max Pro.
BY REVENUE
Max Pro sells 51% online and 49% offline. Online runs through 3 channels; offline through 1.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 4.11K ratings on 4 channels, Max Pro averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 4.11K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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