GRIPS CUSTOMERS & RESEARCH PARTNERS
Mallory operates as a privately held brand under Hopkins Manufacturing Corporation, meaning no public stock ticker applies, according to data compiled by Grips Intelligence. Based on offline/in-store sales tracked from January 1 to June 30, 2026 across Amazon and acehardware.com, the brand's revenue is heavily concentrated, with Amazon accounting for 95.0% of revenue share versus just 5.0% for acehardware.com. Grips Intelligence data shows the average product price sits at $14.64, having decreased 6.0% over the tracked period. Most notably, revenue fell sharply during the April 1 to June 30, 2026 timeseries window, dropping 89.5% versus the prior month and declining 96.9% overall. This steep contraction, combined with softening pricing, points to strong seasonality typical of a category that peaks outside the spring and summer months.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 97% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Mallory on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Mallory.
BY REVIEW COUNT
Across 249K ratings on 2 channels, Mallory averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 249K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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