Magic Seasons

Magic Seasons Market Overview

Grips Intelligence in-store data covering January 1 through September 30, 2026 across Menards, Ace Hardware and Lowe's shows Magic Seasons maintaining an unusually balanced retail footprint, with no single channel dominating. Menards leads at 36.5% of year-to-date revenue, followed closely by Ace Hardware at 33.1% and Lowe's at 30.4%, a near-even three-way split that limits the brand's exposure to any single retail partner. Revenue momentum has been strong, climbing 191.9% over the tracked period and growing 40.0% month over month in the most recent reading. That expansion has come alongside sharp price compression, with the average price falling 85.5% over the period to $4.87, against a blended average of $6.22. The combination of steep price declines and accelerating revenue suggests volume-driven growth, making unit economics and assortment mix the key variables to watch heading into the next seasonal cycle.