Liberty

Liberty Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Liberty, a privately held brand operated by Liberty Retail Limited, generating the large majority of its tracked revenue at homedepot.com, which accounts for 70.7% of the total. Lowe's follows at 20.5%, while Amazon rounds out the mix with an 8.7% share, leaving distribution heavily concentrated in home improvement retail. The brand's average product price sits at $27.86 across the full period, though the most recent month registered $33.08 after a 21.2% month-over-month increase. Pricing has risen 16.1% over the tracked timeseries window from May 1 to July 31, 2026, pointing to a shift in product mix toward higher-ticket items. Revenue, meanwhile, has been comparatively flat, edging up 0.8% overall despite a 3.1% dip in the latest month.