Knock Out

Knock Out Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 across Home Depot and Lowe's shows Knock Out, a brand owned and licensed by the privately held Star Roses and Plants, concentrating the vast majority of its retail footprint in a single account. Home Depot accounted for 87.8% of year-to-date revenue, leaving Lowe's with a 12.2% share. Average product price came in at $27.30 for the period, and pricing has trended upward, rising 9.2% over the tracked window to $30.40, including a 5.9% month-over-month gain. Revenue, however, moved in the opposite direction, falling 53.8% versus the prior month and 69.1% overall across the May–July timeseries. That combination of firming prices and sharply contracting sales points to a seasonal demand cycle rather than a pricing problem, with Home Depot's dominant share leaving limited channel diversification to cushion the decline.