GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, KEF generated nearly all of its revenue through Best Buy, which accounted for 99.3% of the brand's retail share between January and April 2026. The brand's average product price stood at $1,564.47, positioning it firmly in the premium segment of its category. However, KEF experienced a significant revenue decline of 93.3% over the tracked period, signaling a sharp contraction in sell-through performance. Average pricing also saw a notable drop of 79.8%, suggesting increased discounting or a shift toward lower-priced SKUs. These trends point to a challenging start to 2026 for KEF across its tracked retail footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 93% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 80% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for KEF on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for KEF.