GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Insulfoam generated the vast majority of its revenue through Lowe's, which accounted for 98.5% of total revenue share between January and May 2026, with Menards making up the remaining 1.5%. The brand experienced significant momentum during this period, with overall revenue growing an impressive 70.4% over the tracked timeframe. Insulfoam's average product price stood at $17.87, reflecting a modest 4.4% decrease in average pricing over the same period. Despite the slight price decline, the brand's strong revenue growth suggests increasing volume demand across its retail footprint. These trends position Insulfoam as a brand gaining notable traction in the home improvement retail landscape heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 45% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Insulfoam on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Insulfoam.
BY REVIEW COUNT
Across 9K ratings on 2 channels, Insulfoam averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 9K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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