GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Best Buy and Amazon, Insignia posted a notable 10.4% revenue increase over the tracked period, signaling strong consumer demand. The brand's average product price stood at $59.04, with a significant 12.0% rise in average pricing observed during the same window. Best Buy dominated as Insignia's primary retail channel, capturing 58.6% of total revenue share, while Amazon accounted for the remaining 41.4%. Month-over-month revenue growth of 4.1% further underscores consistent upward sales momentum for the brand. This pricing power combined with balanced multi-retailer distribution positions Insignia competitively heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 10% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 12% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Insignia on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Insignia.
BY REVENUE
Insignia sells 41% online and 59% offline. Online runs through 1 retailer; offline through 1. Online share has moved from 54% in Dec to 32% in Apr.
Online
41%
59%
Offline
Online channels
41%
Offline channels
59%
BY REVIEW COUNT
Across 2.31M ratings on 2 retailers, Insignia averages 4.6★. Most reviews sit on products in the 4.8–5.0★ range.
BRAND AVERAGE
4.6
/ 5
From 2.31M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
