Home/Insights/Brands/BelkinProduct Intelligence - 2026 YTD USA

Belkin

700K+

Products Sold, Jan to Jul 2026

1,100+

# Offline Stores

$33.42

Avg. Price

4.6

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Belkin Market Overview

Grips Intelligence in-store data tracked across Amazon, Office Depot, Best Buy and Newegg from January 1 to July 31, 2026 shows Belkin, a brand under Foxconn Interconnect Technology parent FIT Hon Teng (HKG: 6088), maintaining an average product price of $33.12. Channel concentration is the standout figure, with Amazon accounting for 84.7% of year-to-date revenue, well ahead of Office Depot at 8.8% and Best Buy at 4.8%. Newegg rounds out the mix at just 1.6%, though it carries the brand's highest-priced listings, with secure KVM switches priced above $980. Momentum has been positive over the May–July window, with revenue up 23.5% across the period and 14.4% in the most recent month alone. Average selling price also drifted upward by 3.7% to $34.24, per Grips Intelligence, suggesting growth has come alongside a modest mix shift toward higher-value items rather than discounting.

Revenue Share by Channel
Data covers Amazon, Office Depot, Best Buy, Newegg

Belkin's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 30% from May to Jul.

Monthly revenue

Indexed values, 0-100

Belkin's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.

Average price

Absolute values in $

Start benchmarking for free

Belkin's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Belkin on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Belkin's channels

REVENUE SHARE

Revenue distribution across tracked channels for Belkin.

Channels by revenue share

Distribution in %

Belkin's online vs offline revenue split

BY REVENUE

Belkin sells 85% online and 15% offline. Online runs through 2 channels; offline through 2. Online share has moved from 12% in Mar to 91% in Jul.

Revenue by channel

Share of total revenue across all channels

Online

85%

15%

Offline

Online share trend

Mar – Jul

Online channels

85%

Amazon.com
Newegg.com

Offline channels

15%

Office Depot stores
Best Buy stores

Belkin's customer ratings

BY REVIEW COUNT

Across 3.48M ratings on 4 channels, Belkin averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 3.48M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Belkin

BY REVENUE

Amazon
Amazon
#1Belkin 12-Outlet Surge Protector Power Strip w/ 12 AC Outlets & 8ft Flat Plug, UL-listed Heavy-Duty Extension Cord for Home, Office, Travel, Computer, Laptop, Charger - 3,940 Joules of Protection

$28.98

Price

$1.59M

Revenue

#2Belkin BoostCharge Plus 10k mAh Power Bank with Integrated Lightning Cable & USB C Cable - iPhone Charger - Battery Pack Portable Charger - iPhone 14 Pro Max, iPhone 14, iPhone 13, iPhone 12 - Black

$52.31

Price

$1.18M

Revenue

#3Belkin MagSafe Charger Compatible, 3-in-1 Charging Station, Qi2.2 25W w/Cooling Fan (On/Off Control) Magnetic Wireless Charger for iPhone 17, Apple Watch, AirPods, Pixel 10 (45W Adapter Included)

$129.99

Price

$934K

Revenue

#4Belkin MagSafe Charger Compatible 3-in-1 Magnetic Foldable Charger 15W - BoostCharge Qi2-Certified Wireless Charger, Apple iPhone 15, Apple Watch, AirPods w/Non-Slip Base, PSU Included - Black

$74.32

Price

$501K

Revenue

#5Belkin MagSafe Charger Compatible, 3-in-1 Charging Station, Qi2.2 25W w/Cooling Fan (On/Off Control) Magnetic Wireless Charger for iPhone 17, Apple Watch, AirPods, Pixel 10 (45W Adapter Included)

$129.99

Price

$466K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved