Hurricane

Hurricane Market Overview

According to Grips Intelligence data, Hurricane generated the majority of its online revenue through Amazon, which accounted for 67.3% of total revenue share between January and February 2026, followed by Home Depot at 16.6% and Lowe's at 16.0%. The brand's average product price stood at $33.20 across these three major retailers during the tracked period. Notably, Hurricane experienced a significant revenue decline of 24.4% over the observed trend period, signaling potential seasonal or competitive headwinds. Despite the revenue downturn, the brand's average price trended upward, increasing 2.7% overall and seeing a 5.2% month-over-month rise in the most recent period. This divergence between falling revenue and rising prices suggests Hurricane may be navigating a shifting demand landscape while maintaining or adjusting its pricing strategy across key retail channels.