HOUSEHOLD ESSENTIALS

HOUSEHOLD ESSENTIALS Market Overview

Grips Intelligence in-store data tracked across Amazon, lowes.com and homedepot.com from January 1 to September 30, 2026 shows Household Essentials carrying an average product price of $35.12 across its tracked assortment. Amazon accounts for the largest slice of year-to-date revenue at 49.4%, followed by lowes.com at 37.5% and homedepot.com at 12.3%, making the brand's distribution notably less marketplace-dependent than many home-goods peers. Momentum accelerated sharply in the most recent period, with revenue up 61.4% month over month and 52.4% higher across the July–September window. Pricing moved in the same direction, with the average selling price climbing 22.5% month over month to $40.40 and rising 20.8% over the quarter, suggesting a mix shift toward higher-ticket items. That shift is visible in the top-selling lineup, where premium pieces such as in-wall ironing cabinets near $192 on Amazon and wicker storage chests close to $273 on Lowe's sit alongside sub-$25 fabric storage sets.