GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked between January and April 2026 across Menards and Home Depot, Home Logic demonstrates an extremely concentrated retail footprint, with Menards accounting for 98.5% of its total revenue share. The brand maintains an accessible average product price of $10.43 across both retailers. Despite a modest 4.5% increase in average pricing over the tracked period, Home Logic experienced a significant 59.0% decline in overall revenue, suggesting notable demand softening. Home Depot represents just 1.5% of the brand's revenue share, indicating minimal diversification across major home improvement retailers. These trends point to both a heavy reliance on a single retail partner and a challenging sales environment for the brand heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 59% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Home Logic on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Home Logic.