GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Amazon, Home Depot, and Lowe's, Hickory Hardware maintains an average product price of $17.99 across its tracked assortment. Amazon leads as the brand's top revenue channel with a 49.9% share, followed closely by Home Depot at 40.1%, while Lowe's accounts for a modest 9.8% of revenue. Notably, the brand experienced a 12.0% overall revenue decline during the tracked period, paired with a 4.1% decrease in average pricing, suggesting possible promotional activity or shifting product mix. The near-even revenue split between Amazon and Home Depot highlights Hickory Hardware's strong dual-channel positioning in the online home improvement space. These insights, sourced from Grips Intelligence, point to a brand navigating pricing and demand headwinds heading into early 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 12% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Hickory Hardware on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Hickory Hardware.
BY REVENUE
$31.29
Price
$5K
Revenue
$113.06
Price
$2.83K
Revenue
$152.16
Price
$2.74K
Revenue
$172.97
Price
$2.42K
Revenue
$110.10
Price
$2.31K
Revenue
TO HICKORY HARDWARE
