GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Amazon and Best Buy, Heybike posted an average product price of $746.49, reflecting a 9.8% decline over the observed period. Best Buy led as the dominant sales channel, capturing 54.3% of Heybike's revenue share, while Amazon accounted for the remaining 45.7%. Notably, the brand experienced a significant 65.5% revenue drop over the trailing period, signaling considerable softening in consumer demand. Average pricing also trended downward month-over-month, falling 11.3% in the most recent month, which may point to increased promotional activity or competitive pressure. These trends suggest Heybike faces a challenging near-term landscape despite maintaining a balanced multi-retailer distribution strategy.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 65% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 10% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Heybike on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Heybike.
