GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Haier generated 100% of its tracked revenue exclusively through Best Buy during Q1 2026 (January–March 2026). The brand's average product price stood at $1,226.01, reflecting a 7.1% overall increase in average pricing over the observed period. Haier experienced notable revenue volatility, with a 50.1% month-over-month surge followed by an overall 27.4% decline across the quarter. Despite the revenue fluctuation, average pricing remained relatively stable with only a modest 1.5% month-over-month decrease. This heavy reliance on a single retailer presents both a focused distribution strategy and a potential risk factor for the brand's market resilience.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 27% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 7% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Haier on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Haier.