GRIPS CUSTOMERS & RESEARCH PARTNERS
Haier, operated by Haier Smart Home Co., Ltd. (SSE: 600690), posted notable momentum in Grips Intelligence in-store data tracked from January 1 to July 31, 2026, with Best Buy accounting for 100% of its measured U.S. retail revenue. Revenue climbed 57.5% across the May–July trend window, including a 17.3% month-over-month gain in the most recent period. That growth came alongside meaningful price compression, with average selling prices falling 25.3% over the same stretch and dropping 28.1% month-over-month to $1,040.39. The year-to-date average product price of $1,243.28 suggests the brand has been trading down from its earlier price positioning as volume accelerated. The combination of single-retailer concentration and rapid volume-led growth makes Haier's brick-and-mortar footprint one worth monitoring closely in the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 58% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 26% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Haier on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Haier.
BY REVIEW COUNT
Across 3.29K ratings on 1 channel, Haier averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 3.29K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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