GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, menards.com and acehardware.com from January 1 to August 31, 2026 shows Goodnature holding an average product price of $49.44. Amazon accounts for the clear majority of tracked revenue at 65.0%, while menards.com contributes 29.0% and acehardware.com a smaller 5.9% share. Momentum accelerated sharply in the most recent month, with revenue up 60.9% versus the prior month and 36.2% higher across the June–August window. Pricing moved in step, climbing 35.4% month over month to $52.12 and finishing 25.4% above where it started the period. The combination of rising revenue and rising average price suggests a favorable mix shift rather than discount-driven volume, with concentration risk tied heavily to a single dominant channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 25% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Goodnature on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Goodnature.
BY REVENUE
Goodnature sells 65% online and 35% offline. Online runs through 1 channel; offline through 2. Online share has moved from 86% in Apr to 64% in Aug.
Online
65%
35%
Offline
Online channels
65%
Offline channels
35%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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