GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Lowe's, Best Buy, Home Depot and Amazon, Gladiator — a brand of Whirlpool Corporation (NYSE: WHR) — generated an average product price of $89.44. Lowes.com led the channel mix with a 37.5% revenue share, narrowly ahead of Best Buy at 30.1% and homedepot.com at 27.3%, while Amazon contributed just 5.1%. That leaves roughly 95% of measured revenue concentrated in three retailers, an unusually balanced but home-improvement-weighted distribution. Revenue trends over the May–July window were largely flat, edging up 2.1% overall despite a 2.9% month-over-month dip in the most recent period. Pricing softened more noticeably, with average price falling 8.1% across the timeseries to $60.28, a 9.4% decline versus the prior month.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Gladiator on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Gladiator.
BY REVENUE
Gladiator sells 46% online and 54% offline. Online runs through 3 channels; offline through 2.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 501K ratings on 4 channels, Gladiator averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 501K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$331.05
Price
$291K
Revenue
$197.75
Price
$200K
Revenue
$414.91
Price
$98K
Revenue
$513.27
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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