GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Lowe's, Amazon, and Home Depot, Gibson Elite carries an average product price of $70.71. Lowe's is by far the brand's dominant outlet at 55.0% of year-to-date revenue, followed by Amazon at 30.3% and Home Depot at 14.0%. Momentum softened over the third quarter, with revenue falling 23.8% across the July–September window, including an 18.8% month-over-month decline in the most recent period. Pricing moved in the same direction, slipping 7.2% to an average of $66.82, a 7.1% drop versus the prior month. The combination of falling volume and softening average price suggests promotional pressure rather than a straightforward demand shift, making the Lowe's relationship the key variable to watch heading into Q4.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Gibson Elite on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Gibson Elite.
BY REVIEW COUNT
Across 88K ratings on 3 channels, Gibson Elite averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 88K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$89.14
Price
$106K
Revenue
$89.70
Price
$82K
Revenue
$67.14
Price
$44K
Revenue
$78.99
Price
$40K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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