Home/Insights/Brands/Gibraltar Building ProductsProduct Intelligence - 2026 YTD USA

Gibraltar Building Products

50K+

Products Sold, Jan to Jul 2026

500+

# Offline Stores

$16.70

Avg. Price

4.6

Avg. Rating

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Gibraltar Building Products Market Overview

According to Grips Intelligence in-store data tracked across Home Depot and Lowe's from January 1 to July 31, 2026, Gibraltar Building Products — a segment of Gibraltar Industries (NASDAQ: ROCK) — splits its retail revenue 58.6% to homedepot.com and 41.4% to lowes.com. The brand's average product price sits at $16.74, though pricing has trended sharply downward, falling 26.1% over the tracked period to $13.69, including a 20.8% month-over-month drop in the most recent period. Revenue has been comparatively steadier, edging up 0.2% month-over-month even as it declined 7.5% across the wider window. That divergence suggests unit volumes have held up while a shift toward lower-priced items has weighed on overall sales value. The assortment spans a wide price ladder, from $8.98 drip edge at Lowe's to $170.50 aluminum trim coil at Home Depot, underscoring how mix shifts can move the average price line significantly.

Revenue Share by Channel
Data covers Home Depot, Lowe's

Gibraltar Building Products's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 8% from May to Jul.

Monthly revenue

Indexed values, 0-100

Gibraltar Building Products's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 26% from May to Jul.

Average price

Absolute values in $

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Gibraltar Building Products's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for Gibraltar Building Products on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

Gibraltar Building Products's channels

REVENUE SHARE

Revenue distribution across tracked channels for Gibraltar Building Products.

Channels by revenue share

Distribution in %

Gibraltar Building Products's online vs offline revenue split

BY REVENUE

Gibraltar Building Products sells 61% online and 39% offline. Online runs through 2 channels; offline through 1. Online share has moved from 58% in Mar to 51% in Jul.

Revenue by channel

Share of total revenue across all channels

Online

61%

39%

Offline

Online share trend

Mar – Jul

Online channels

61%

HomeDepot.com
Lowes.com

Offline channels

39%

Lowe's stores

Gibraltar Building Products's customer ratings

BY REVIEW COUNT

Across 36K ratings on 2 channels, Gibraltar Building Products averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 36K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Gibraltar Building Products

BY REVENUE

Home Depot
Home Depot
#112 in. x 20 ft. Kwikmesh Utility Screen Roll

$36.10

Price

$22K

Revenue

#212 in. x 50 ft. Aluminum Roll Valley Flashing

$41.05

Price

$20K

Revenue

#36 in. x 25 ft. Aluminum Roll Valley Flashing

$20.77

Price

$19K

Revenue

#424 in. x 50 ft. Hunter Green Over Birch White Aluminum Trim Coil

$170.50

Price

$16K

Revenue

#520 in. x 50 ft. Aluminum Roll Valley Flashing

$73.93

Price

$11K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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