Georgia-Pacific

Georgia-Pacific Market Overview

According to in-store data from Grips Intelligence, Georgia-Pacific generated the majority of its revenue through Amazon, which accounted for 72.3% of total revenue share across tracked retailers including Home Depot, Menards, Lowe's, and Newegg during Q1 2026 (January–March). The brand's average product price stood at $40.82, though pricing trended downward with a 21.0% overall decrease during the period. Despite the declining average price, Georgia-Pacific saw strong revenue momentum with 43.5% total revenue growth over the quarter. Home Depot (9.6%) and Menards (9.2%) were closely matched as the second and third largest revenue contributors, while Lowe's and Newegg trailed at 5.6% and 3.3% respectively. This combination of significant price reductions and accelerating revenue suggests Georgia-Pacific may be leveraging competitive pricing strategies to drive volume growth across its key retail channels.