Fypon

Fypon Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Fypon, a brand of Fortune Brands Innovations (NYSE: FBIN), generating the bulk of its revenue through Home Depot at a 65.3% share, followed by Menards at 26.8% and Lowe's at 7.8%. The brand's average product price across tracked retailers sits at $77.04, though pricing has softened, slipping 2.5% over the measured period to $76.49. Revenue has trended lower as well, declining 7.4% overall and falling 11.1% in the most recent month tracked. Top-selling items skew toward mid-priced goods, with Home Depot's leading products ranging from roughly $39 to $122 and Menards' best performers clustering between $62 and $98. The concentration of nearly two-thirds of sales in a single retailer suggests both a strong anchor relationship and a notable dependency risk for the brand's offline distribution strategy.